COMMUNITY
MANAGEMENT
LesMichels create, set up, design, and fill a Facebook business page that’s true to your image. Then, they link your content with your website and other social networks. Finally, according to your needs, they manage your posts and grow your fan base.
LesMichels create and set up your Instagram account, and link it to your website. Then, they search for #hashtags related to your industry and list relevant influencers. Finally, according to your needs, they manage your posts and grow your network of followers.
LesMichels create, set up, design, and fill a Linkedin business page that’s true to your image. Then, according to your needs, they manage your publications and grow your professional network.
LesMichels create, set up your Twitter account, and link it with your other social accounts and your website. Then, they research the #hashtags and trends in your industry and list the relevant influencers. Finally, according to your needs, they manage your posts and grow your network of followers.
Frequently Asked Questions
Community management
Community Management is on the border between communication and customer service.
By using social networks such as LinkedIn, Facebook, Instagram and others, you certainly make your company known on the most visited sites in the world, but most importantly it also allows you to communicate directly with your prospects and customers.
In the age of web 2.0 and interaction between Internet users, customers are looking for quick and satisfying answers from you. By being available on these networks, you will be able to respond quickly and easily to questions from the public.
Going for a community management strategy therefore means developing your marketing and the quality of your customer service.
A Community Management strategy is rarely done by a single person, because very diverse and complementary skills are necessary to achieve the best results.
A communication expert will create an relevant strategy and an editorial calendar.
A copywriter will create informative text content. A photographer, a designer or an editor will create attractive visual supports (photographs, visuals, videos) to best present your business and its products or services.
Finally, the community manager will implement the strategy and use the tools provided wisely, while communicating with you, your customers, and studying the results of his actions.
All alone, the results can only be average at best, and at worst it can be detrimental to your brand image: unsuitable content, amateurism in design, bad communication.. mistakes happen quickly and easily, and will do your business wrong.
Hiring an intern to showcase your business and interact directly with your customers can also be risky.
It depends on your activity. Indeed, the audiences differ between Instagram, Twitter, Youtube, Facebook, Linkedin or other.
During our community management actions, we test and evaluate the relevance of each of these networks in order to choose the most suitable for your business.