The navigation is thus divided into 3 main axes, one going back on the history and the missions of the company, the second on the speech with the private individuals, and the third on the speech with the various professional partners with whom MAVEN wishes to associate ( Notaries, rest homes, associations, antique dealers, real estate professionals).
This navigation takes place in full-screen phases comprising only one type of information, and where the user switches from one to the other of a single “scroll” of his mouse, or by using an intra-page sub-menu system. This model is particularly ideal for tablets and touch screen PCs.
We talked with Marie about the navigation issues, which she put in shape and accompanied by a sober and comforting visual identity that is suitable for MAVEN’s customers, and that we integrated with WordPress.
In addition, for the deep pages of the site, we have developed more texts on themes related to MAVEN partners. Following a background research work combined with a SEO process, LesMichels.fr produced texts of 1500 to 2000 words on complex and varied topics (notary, associative world, etc …).
Finally, we have created an online quote estimation form to inform future MAVEN clients about the cost of services.